Ethical Evaluation of Spamming

Is it wrong to send a spam?

*Kantian Evaluation
Spam is unethical to Kantian views because it use the people as a means to an end which is wrong.
Universally, it allows everybody to use others resources against their will. In addition, few recipients are interested in the product/ services offered.


*Act Utilitarian
In act utilitarian it is safe to say that spamming is wrong. Although it provides high income to those who send spam still it annoys probably about 99.9 percent of the population which makes this people unhappy. The majority of the people will be unhappy sa a result of spam.


*Rule Utilitarian
Sending spam would benefit some in terms of income but it would also aggravate the recipients. Spam is bad because it will produce unhappiness than happiness to receipient. In the same way, receipient may suffer from recieving unsolicited, bulk email and would irritate her/him also.


*Social Contract Theory
In Social Contract Theory spamming is not right because spammers hide their identity and force people which make it unethical. Even though everyone have the right to choose what they want, spamming would be bad because it eliminates the right of others especially their right in terms of privacy. Spam would be ethical if they would be for marketers to use correct return addresses, give their messages accurate subject lines, and send emails only to those who request it.